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Etsy announced a partnership with OpenAI, integrating its marketplace with ChatGPT to reverse declining buyer activity, as analysts project a potential 25% stock upside to a fair value of $68.59.
Jim Cramer advised investors to hold Etsy (ETSY) stock, citing its cheap valuation at 14 times forward earnings as a reason to prefer it over unprofitable competitors in a struggling e-commerce sector.
Etsy's Board of Directors has authorized a new $750 million share repurchase program, bringing its total buyback capacity to nearly $1 billion.